Culture

• Technology
• Globalisation and its effect on culture
• Global trend
• Foreign laws and regulations

International Accounting Cost calculations and global pricing Strategy Universal payment method Currency rates Choosing the right global Shipment Method Communication difficulties and Cultural Differences Political Risks

• Supply Chain Complexity and risk of Labor exploitation
• Worldwide environmental issues

Technological sophistication and international volatility

• International workforce challenge
• Managing in a volatile and challenging International environment 37

Assessing market Potential Understand local business environment